JOICO K-PAK Reconstructing Shampoo 300ml

JOICO K-PAK Reconstructing Shampoo is a professional shampoo specially formulated for damaged, sensitized hair or hair subjected to frequent chemical processes.

Its formula helps eliminate impurities and residues without damaging the hair fiber, while providing repairing ingredients that contribute to improving the strength and resistance of the hair.

It is ideal for hair damaged by bleaching, coloring, highlights, straightening, perms or frequent use of heat tools such as dryers and straighteners.

Thanks to its reconstructive action, it helps improve hair elasticity, reduce the feeling of fragility, and restore a healthier appearance to the hair.

It is part of JOICO's renowned K-PAK line, developed to help rebuild and strengthen the hair fiber from within, leaving hair softer, shinier and more manageable.

Key advantages

• Cleans gently without drying.
• Helps repair damaged hair
• Strengthens hair fiber
• Improves elasticity
• It reduces the feeling of fragility
• It provides softness and shine
• Ideal for chemically treated hair
• Helps prevent breakage
  

Is it for you?

This shampoo is especially recommended for:

• Damaged or very damaged hair.
• Bleached hair.
• Dyed or highlighted hair.
• Brittle or weakened hair.
• Chemically treated hair.
• Hair damaged by heat tools.
• People who seek to strengthen and restore the health of their hair.
  
  

Key ingredients and technologies

• Keratin: helps strengthen the hair structure.
• Reconstructive amino acids: contribute to improving the strength and elasticity of the hair.
• SmartRelease technology: helps protect the hair fiber from future damage.
• K-PAK Complex: developed to help repair and strengthen damaged hair.
  
  

Instructions for use

• Apply to wet hair.
• Gently massage the scalp until a lather forms.
• Distribute throughout the hair.
• Rinse thoroughly with water.
• Repeat the application if necessary.
• To enhance the results, continue with the conditioner or treatments from the JOICO K-PAK line.
  
  

Characteristics

• Product type: Reconstructing shampoo
• Line: K-PAK
• Format: 300 ml
• Damaged or sensitized hair
• Helps repair and strengthen
• With keratin and amino acids
• Improves elasticity
• Helps reduce breakage
• Frequent use